• Comprehensively presents the underlying concepts and elements of key communication skills for both business and professional students in Ireland
• Presents a balanced, theoretical, applied and managerial approach to the subject
• Online support material is available for lecturers.
New to this Edition:
• Chapter on Electronic Communication significantly revised
• Many illustrations and ‘best practice’ examples renewed and updated
• New sections on ethical and security considerations in business communication
• Increased emphasis on active student learning and the use of web-based resources in exercises and assignments
• Suitable for students studying Communications or Professional Development modules on Certificate, Diploma or Degree level course
• Also suitable for training courses in management or office administration
